The Collegiate Trust, a multi-academy Trust with academies in both Croydon and Crawley, asked us last Autumn to assist with Open Day marketing of their four primary schools. And so began an exciting and busy period at Smarter Reach! With high expectations and a limited budget, we agreed on a multi-faceted approach that included:-
- Trust primary school prospectus design
- Design and production of banners at each school
- Design and delivery of a targeted Facebook campaign
- Design and production of flyers for door-to-door delivery
- Design and production of paired pull-up banners
The project was boosted by a second Facebook campaign in the run up to the national application deadline, reaching nearly 53,500 people with just a £625 advert spend.
If you are looking for a joined-up, targeted approach to raise interest in your schools, please do get in touch. We’d be delighted to hear from you.