It’s been a bit quiet on the blog here over the last few months. And with good reason! Smarter Reach founder, Vicky, has been working 3 days a week with the Croydon College Group, as Interim Marketing Director.

What started out as a “Could you help us out for a couple of weeks?” request back in June 2022 became a 9-month stint, helping to build and stabilise the group’s marketing department. During her time there, Vicky worked with the college’s staff across all three of the group’s brands:- Croydon College, Coulsdon Sixth Form College and Croydon University Centre, on everything from prospectuses, newsletters, websites, social media, design, digital advertising and radio adverts.

Vicky now leaves the department in the very capable hands of Carthy Communications whilst looking forward to doing her day job (i.e. running Smarter Reach) during actual day times rather than at evenings and weekends!