A school website is often a prospective parent’s first port of call for information about a school. It is therefore critical to portray the right impression. From the design, photographs and appearance to the functionality and ease of use, all will play a part in whether parents take the next step and visit your school.

In addition to how your school website looks and how easy it is to use, careful consideration must be given to what you actually need your website to do. Advancements in technology mean that a website can now offer so much more to parents and staff.

Professional website photography

Primary Academy Photography

All of our school website design packages come with free photography. As the saying goes “a picture paints a thousand words”. Professional photography is not only a huge benefit but something we consider essential to meet the high expectations of your online audience.

School website calendar

How do you currently communicate dates and events? Do you find yourself relying on bits of paper in book bags? It’s worth investing in a fully functional school website calendar that utilises the most recent syncing technology. How about offering the opportunity for parents to “Subscribe” to a particular year group’s calendar? By utilising mobile technology, you can ensure that your students’ parents or carers never again miss an important date. Setting a “ticker” running across the top of the site can also provide useful School Alerts to highlight key events.

Useful links

Many schools have stopped accepting cash for purchases and now use an online portal for payments for school dinners, school trips and other items. Having useful links to these platforms in one place means that parents can stay on top of everything. You can also link to other useful sources of information and local authorities.

School landing page

If you don’t need all the bells and whistles of a fully functioning website we can build a landing page to host small amounts of essential information. With links to their prospectus, the AIM Partnership is a good example of how you can provide information simply yet effectively.

All of our websites are mobile responsive and will display correctly on any device. With our extensive experience and the expertise of our design team, led by our Creative Director, Ana, Smarter Reach can provide you with a school website that will work harder for you and your school.